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Makati Vendors Program
Makati City
National Capital Region
1999 - Trailblazing
City-wide
Urban Poor
 

         The City of Makati in Metro Manila is the country’s premiere business and financial district where 40% of the top 1000 corporations in the country are located. Makati thus easily became the target of unemployed individuals including a growing number of urban poor who lack the education and skills to secure permanent jobs. Because of the low capital and labor skill requirements, these urban poor end up vending food in the streets, catering to the low income bracket individuals employed within the various offices in the city.

         Over time, the activities of these food vendors became a liability to Makati. Their activities did not comply with an ordinance issued by the Metro Manila Development Authority which prohibits hawkers in the sidewalks of Metro Manila, and were therefore considered illegal. The unregulated proliferation of the vendors also caused obstruction in traffic flow. More importantly, food handling and sanitation became a major concern.

         As a result, the Makati City government created a standardized and well-regulated vendors sector. The vendors were given the security of their business operations, permits, and stalls provided that they follow the operation guidelines set by the LGUs. Additionally, these vendors were required to undergo immunization tests and secure health certificates from the city’s health department. Drinks were also standardized as soft drink companies were allowed to become the exclusive suppliers of these vendors, with investment reaching over Php10M.

         Customers gain from the convenience of affordable and sanitary food, paying only Php25-30 on the average for a complete meal. Similarly, the vendors also benefited much from this program. As of November 1998, a total of 748 unemployed constituents were provided with standard food stalls to help augment their income and instill the value of self-reliance. Moreover, the 23 independent local vendors associations banded together to form the Makati Vendors Federation Incorporated. At present, the federation organizes its own activities to continue benefiting its member vendors.

         The City of Makati is the country’s premier business and financial center where 40% of the top 1000 corporations are situated. It attracted a growing number of urban poor who lack the education and skills to secure permanent jobs. With low capital needs and not much needed skills, majority of these urban poor resorted to vending food in the streets. They catered to low income bracket individuals employed within the various offices in the city. Prior to the implementation of the program in 1992, activities of the vendors are in total disarray. The proliferation of the vendors caused the obstruction of traffic flow. Most significantly, food handling and sanitation left much to be desired. In fact, their business is illegal because the Metro Manila Development Authority has an ordinance prohibiting hawkers in the sidewalks of Metro Manila. Makati City did not enforce the directive because of its adverse socio-economic impact on the vendors.

         The Makati city government opted for a well-regulated vendors sector. They were given the security of their business locations, permits and stalls provided that they will follow the guidelines of the LGU. They must undergo immunization and secure health certificates from the city’s health department. Vendors are required to wear uniforms (white t-shirt with collar, aprons and caps). Soft drink companies invested over Php 10 million on the stalls to get their return of investments by being the exclusive suppliers of drinks in the stalls. On the other hand, customers benefit from the accessible, affordable and sanitary food. A complete meal is only Php 25 to 30 on the average. Vendors usually earn Php 200 to Php 1,000 per day. As of November 1998, a total of 748 unemployed constituents were provided with standard foodstalls to augment their income and instill the value of self-reliance. There are also 23 local vendors association that led to the formal organization of the Makati Vendors Federation Incorporated. The federation organizes their own activities to benefit their own sector.

   
 

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